Here is how I
actually did it.

No theoretical frameworks. Concrete challenges, real decisions and measurable outcomes — at organisations facing complex digital questions.

On anonymitySome cases have been anonymised at the client's request. The sector, approach and results are always factual.
AI & AutomationAI & Automationdigital-spirit

How I automated my own workflow with Claude and N8N


As an independent architect, I spend a lot of time on repetitive tasks: intake processing, proposals, research summaries and client communication. Time that doesn't go towards substantive work.
Build a practical AI workflow that is scalable, privacy-compliant (GDPR), and that I can also demonstrate to clients as a working example.
N8N as middleware: contact form → Claude analysis of the question → automatic CRM entry → personalised confirmation → Calendly suggestion based on urgency score.
+3ureclaimed per week on administrative tasks

Every new lead is qualified and processed within 4 minutes — without manual intervention. The workflow runs live on this site.

OtherPlatforms & CloudAnonymous

From information website to personal digital portal


One of the larger public knowledge and cultural centres in the Netherlands. The website functioned as an information site — library systems, content and personal services did not communicate with each other.
Build an integrated personal environment and central search functionality, requiring close alignment between development, content, UX and internal stakeholders. Unite physical and digital offering in one platform for the first time.
Designed the architecture for a personal environment where visitors extend loans, track activities and manage reservations. In parallel, built an integrated search function — one search field covering the full offering from books to events.
1platform — physical and digital offering unified in one search experience

From information website to personal digital portal — visitors can now discover, borrow, participate and manage from one user-friendly environment.

EnterpriseAI & AutomationAnonymous

From fragmented data landscape to automated ticketing and marketing infrastructure


European live entertainment organisation operating across multiple countries. Ticketing, CDP, email and marketing tools ran as separate islands — customer data was not centrally available and campaigns were built entirely by hand.
Build a scalable infrastructure connecting ticket sales, customer data and marketing automation without disrupting live operations. Simultaneously implement a new CDP and ESP partner and migrate to Microsoft Fabric and Databricks.
Redesigned the full digital infrastructure behind ticket sales, marketing and data. Connected systems via automated workflows, streamlined data flows and built a new data architecture on Databricks.
2first automated partner connections live within the new infrastructure

New CDP and ESP implemented, Microsoft Fabric configured, migration to Databricks completed. From manual processes and data silos to an automated, scalable infrastructure.

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